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What is my business worth?

What Is My Business Worth? Get a Free Planning Range

Your business is worth a planning range, not one napkin number. For most Main Street owner-operated companies, that range starts from earnings quality (often SDE) and buyer risk — including owner dependence — then gets cross-checked with other methods. ValuRight Free Preview estimates that range in about 15 minutes. It is a software-generated planning estimate for owners 55+, not a certified appraisal or a guaranteed sale price.

See a planning range, a Health Score for what may be holding the number down, and what-if scenarios — useful homework before you talk to a CPA or broker.

Last updated: September 17, 2026

Planning estimate for owners 55+ — not Wall Street, not a certified appraisal, not a guaranteed sale price.

Estimated value range Free Preview
$820K – $1.05M

Sample preview (illustrative). This $820K–$1.05M block is example UI from a sample report — not your valuation and not an average of other owners. Your range comes from your inputs.

  • Planning range from multiple methods, not a single rule of thumb
  • Health Score out of 100 + prioritized recommendations
  • What-if scenarios: reduce owner hours, add recurring revenue, document SOPs
  • Built for owner-operators planning the next chapter

Software-generated planning estimate. Review with your CPA or broker before you set an asking price.

How it works

Three steps to a confident exit

1

Tell us about your business

Industry, owner involvement, customers, and three years of financials. Takes about 15 minutes.

2

See your value range

Seven valuation methods, a Health Score out of 100, and a clear picture of what buyers will care about.

3

Improve exit readiness

Prioritized recommendations and a what-if builder that shows how each change may affect the planning range.

Plans

Free Preview vs paid

Free Preview

$0No credit card
  • All seven methods
  • Health Score, recommendations, what-if
  • Manual/CSV entry
Start your free valuation

Essentials

$99/mo
  • Adds QuickBooks/Xero
See pricing

Exit Ready

$249/mo
  • Buyer teaser, data room, advisor review
See pricing

Why the number feels wrong

Owner dependence often explains the gap

Many owners are surprised when a buyer's view is lower than “what I think it's worth.” A common reason is owner dependence — if you are the rainmaker and the playbook lives in your head, buyers discount the price or demand a longer transition. ValuRight's Health Score surfaces that risk early.

Seven valuation methods

SDE, EBITDA, revenue, DCF, asset-based, comps, and cap rate where it fits. Details: Methodology.

Health Score

See what may be holding the number down before you talk to buyers. Exit readiness & Health Score.

Built for Main Street

Owner-operators planning the next chapter — not Wall Street models.

FAQ

Common questions

Is this a certified appraisal?

No. It is a software-generated planning estimate to help you understand a range and value drivers before you talk to a CPA, broker, or appraiser.

How long does Free Preview take?

About 15 minutes if you have recent financials handy.

Who is it for?

Small-business owners — especially owners 55+ planning the next chapter — not Wall Street models.

SDE or EBITDA?

Owner-operated Main Street businesses usually start with Seller's Discretionary Earnings (SDE). Businesses that can run with hired management lean more on EBITDA. ValuRight shows both in context. More: SDE explained.

How is the planning range calculated?

Free Preview runs seven valuation methods appropriate to your business category, then blends a headline planning range with confidence notes. Methods are shown for context; this page does not publish secret “weights.” Risk and quality factors (including owner involvement) can shift multiples within industry bands. See Methodology.

Is the $820K–$1.05M number on this page my valuation?

No. That block is sample preview UI (illustrative) from a sample report — not your valuation and not an average of other owners. Your range comes from your inputs after you start Free Preview. You can also see a sample report.

What inputs matter most?

Earnings base and quality (often SDE for owner-operated shops), owner dependence / owner hours, customer concentration, documentation and management depth, recurring or repeatable revenue where it fits, and consistent financial history. Garbage in, garbage out — review odd add-backs with your CPA.

Free Preview vs a CPA, broker, or appraisal?

Free Preview is homework: a planning range, Health Score, and what-if scenarios so you walk into advisor conversations with clearer questions. It does not replace a CPA, broker, attorney, or certified appraisal when a formal opinion or deal process requires one.

Ready to see your planning range?

Start your free valuation in minutes — no credit card required.

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Software-generated planning estimate only. Not a certified appraisal, tax advice, legal advice, investment advice, or guaranteed sale price.